Unlike Bed Bath and Beyond and Kohls, the S&P500 does not mail out 20% off coupons on a weekly basis.   There are no Nasdaq Groupons.  The Energy ETF does not give you $.05 back for every share you purchase.  With the market, and a bevy of stocks, hitting new all time highs, on an almost daily basis, you would be hard pressed to find a bargain stock dangling from the clothing rack.  The majority of what you buy today, you will be doing so at the highest price someone has ever paid for that stock.